POPPING is an independent brand concept that explores fashion as a form of expression. For each launch, the brand completely reinvents itself to explore a new theme, which will inspire the creation of a capsule collection, with only original pieces. As the pieces are limited editions, each person can find the stories they want to wear, without being like everyone else. Besides to not encourage the over-production of clothes and waste of materials. POPPING is a stimulus to pop each of our creative bubbles and experience different universes of fashion, art, culture and lifestyle.

 

In this first entrepreneurial experience, driven by my passion for authorial fashion, I experimented and led different areas, such as business, management, design and the production chain. Also exploring all my expertise with content, communication and marketing. I developed and launched different capsule collections independently, which brought me a lot of learning and a unique experience with the entire ecosystem that involves a fashion brand.