From storytelling to trend forecast and everything in between. My passion is to put creative thinking and strategic planning together to achieve innovative and business driven communication paths that can inspire people.

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I’m a brand creative strategist and fashion marketing specialist with 14+ years of experience in branding, content production, PR, editorial, social and digital strategies for global brands, working in both communication agencies (Bullet, Leo Burnett, Hands, Cross Networking, Out Of Office) and fashion brands (Hunter Boots London, Schutz).

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Skilled at public speaking and leadership roles, demonstrated success launching and managing international campaigns, collabs and live experiences, that have increased brand awareness and consideration, but also built new revenues.

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As career and hobbies are happily integrated in my journey, I also edit an Instagram (@mafelamego), with my visual references and vision of fashion and personal style.